About HICO Distributing
Memphis-based balloon and party supply distributor since 1987
Who Is HICO Distributing?
HICO Distributing is a balloon and party supply distributor based in Memphis, Tennessee, serving event professionals, retailers, and car dealerships across the United States since 1987. The company operates from its warehouse at 946 Rayner Street in Memphis, shipping orders nationwide via UPS.
HICO carries professional-grade latex and foil balloons from four major brands — Sempertex, Qualatex, Prima, and Funsational — in over 200 colors and styles. Beyond balloons, the company supplies helium tank rentals, balloon accessories, and a full line of car dealership marketing products including swooper flags, sky dancers, and windshield banners.
What Does HICO Distributing Sell?
HICO Distributing sells professional-grade balloons, balloon accessories, helium tank rentals, and car dealership marketing supplies. The company’s product catalog includes four core categories:
Latex & Foil Balloons
Sempertex, Qualatex, Prima, and Funsational balloons in solid, metallic, chrome, pastel, and neon finishes. Available in sizes from 5-inch mini to 36-inch giant, plus entertainer shapes (160Q, 260Q, 321Q, 350Q), heart shapes, and Link-O-Loons. Foil balloons include solid colors, themed designs (birthday, get well, congratulations), and seasonal options.
Balloon Accessories
Electric and hand inflators, helium regulators, balloon sizers, garland tape and strips, curling ribbon, balloon weights, Hi-Float sealant for extended helium float times, balloon nets, clips, and display stands. Professional-grade tools used by working decorators.
Helium Tank Rentals
Helium cylinder rentals available for pickup at the Memphis warehouse or delivery throughout the Memphis metro area. Options include 110 cubic foot tanks (fills approximately 200 eleven-inch balloons) and 219 cubic foot tanks (fills approximately 400 eleven-inch balloons).
Car Dealership Products
Outdoor display balloons, swooper flags, sky dancers, windshield banners, car window flags, hood signs, cloth banners, flat top flags, cloud busters, and car bows. Designed for high visibility at sales events, grand openings, and daily lot traffic.
Who Does HICO Distributing Serve?
HICO Distributing serves both professional buyers and individual consumers across the United States. The company’s primary customer segments include:
Event Decorators
Professional balloon decorators and event planners sourcing latex, foil, and accessories for weddings, corporate events, and celebrations.
Retailers & Resellers
Party stores, gift shops, florists, and grocery store floral departments purchasing balloons at wholesale pricing for retail resale.
Car Dealerships
Automobile dealerships using balloons, flags, banners, and sky dancers for sales events, grand openings, and showroom marketing.
Individual consumers also purchase directly from HICO for birthday parties, baby showers, graduations, and other personal celebrations. There are no minimum order requirements.
Where Does HICO Distributing Operate?
HICO Distributing is headquartered at 946 Rayner Street, Memphis, Tennessee 38114, and ships to all 50 states. The Memphis warehouse location provides central U.S. positioning for efficient nationwide delivery via UPS.
Helium tank rentals and local pickup are available for customers in the Memphis metropolitan area, including Germantown, Collierville, Bartlett, and surrounding communities.
Warehouse & Pickup Location
946 Rayner Street
Memphis, TN 38114
Hours: Monday–Friday, 8:30 AM – 4:00 PM
Closed Saturday & Sunday
Phone: (901) 726-4460
Toll-Free: (800) 358-4426
Shipping & Delivery
Carrier: UPS
Same-Day Shipping: Orders placed before 12 PM CT, Monday–Friday
Delivery Time: 2–5 business days for most U.S. locations
What Balloon Brands Does HICO Carry?
HICO Distributing stocks professional-grade balloons from four established manufacturers. Each brand offers distinct characteristics suited to different applications:
Sempertex
Manufactured in Colombia, Sempertex offers the widest color range in the industry with over 100 shades across Fashion, Deluxe, Matte, and Reflex finishes. Known for consistent sizing and vibrant color saturation. Available in round, heart, Link-O-Loon, and entertainer shapes.
Qualatex
Made in the USA by Pioneer Balloon Company, Qualatex is the premium choice for professional decorators. Industry-leading Chrome finish, Bubble Balloons, and the widest selection of specialty shapes including Quick Links. Standard, Jewel, Fashion, Neon, Metallic, Radiant Pearl, and Pastel Pearl color lines.
Prima
Prima balloons feature a coordinated color system where latex and foil options are designed to match. Known for their unique Sphere balloon shape and Glam metallic finishes. A strong choice for decorators who need color-matched installations.
Funsational
Made in the USA, Funsational balloons provide reliable quality at an accessible price point. Available in Standard, Pearl, and Crystal color lines. Preferred by decorators working on high-volume projects where value matters without sacrificing professional results.
Frequently Asked Questions
